Combatting CSAM

PlayHouse is committed to building the safest digital media platform in the world. We have zero tolerance for child sexual abuse material (CSAM) and actively work to block it. The creation or distribution of CSAM is immoral, wrong, illegal, and strictly against our Terms of Service and Acceptable Use Policy.

What is CSAM?

CSAM is any image or video depicting sexually explicit conduct, including nudity, involving a person under 18 years old. These materials constitute child sexual abuse and exploitation.

How often does CSAM appear on PlayHouse?

PlayHouse aggressively targets and reports individuals who attempt to create or distribute CSAM on our platform. Incidents of suspected CSAM represent less than 0.0001% of all content submitted by creators. We report all suspected incidents to the National Center for Missing & Exploited Children (NCMEC) and block and remove the content while we investigate. Many suspected images are not CSAM and/or are blocked before appearing on PlayHouse.

How does PlayHouse identify CSAM?

We continuously scan our platform to prevent the posting of CSAM. All content moderators are trained to identify and swiftly report any suspected CSAM. Before content appears on a newsfeed, we inspect it with state-of-the-art digital technologies to ensure it complies with our policies. All content passing this initial review undergoes manual review by trained human moderators within 24 hours.

What is PlayHouse looking for when trying to identify CSAM?

Before content appears on a creator's newsfeed, we compare it against databases and tools used by law enforcement to prevent the distribution of known CSAM. "New" CSAM, not yet in these databases, is harder to identify. We closely inspect images, text, and sound files for potential "new" CSAM. Our technology and human moderators work together to report suspected CSAM, which, when confirmed, is shared with law enforcement and NGOs to help identify perpetrators.

What happens when PlayHouse finds suspected CSAM?

We immediately remove suspected CSAM and report it to NCMEC via their CyberTipline. NCMEC reviews these reports and shares them with relevant law enforcement agencies worldwide. We cooperate with law enforcement to investigate, prosecute, and punish anyone using our platform to create or distribute CSAM. Users attempting to share suspected CSAM on PlayHouse are investigated and banned if confirmed.

How can PlayHouse tell if a direct message or other private post contains CSAM? Are these posts and content encrypted?

PlayHouse does not use end-to-end encryption. All content on the site is visible to our trained reviewers. There are no hidden posts, secret areas, or disappearing messages on PlayHouse. We can review and remove any image or video shared on PlayHouse at any time, including in direct messages.

Does PlayHouse's subscription model enable the distribution of CSAM?

No. Our subscription model makes it more difficult to create and distribute CSAM. Users must pass strict identity verification checks to subscribe or post content. Unlike many platforms, we know the legal identity of all our users, as no one can post anonymously. This, combined with the absence of end-to-end encryption, makes PlayHouse less attractive for those seeking to create or distribute CSAM. If anyone attempts this, we know who they are, report them, and ban them.

How do I report suspected CSAM?

Each post and account on PlayHouse has a report button. If you see any content you suspect could be CSAM, click the report button or email support@PlayHouse.fans.

How can I trust that PlayHouse takes this issue seriously?

PlayHouse is committed to building the safest social media platform. We take responsibility for our actions and regularly publish data demonstrating our efforts. We have also implemented an independent third-party monitor to verify our processes for combating CSAM.

What else do you do to prevent the creation or distribution of CSAM?

We collaborate with governments, regulators, law enforcement, NGOs, charities, and other companies to fight CSAM. We act on intelligence from our safety partners regarding emerging trends in child safety and offender prevention. We also work proactively with researchers and analysts to identify and thwart the tactics used by those who create and distribute CSAM online.

In addition to reporting CSAM through NCMEC's CyberTipline, we participate in their TakeItDown initiative. TakeItDown is a support service for individuals under 18 concerned about self-generated explicit content (considered CSAM) being shared online. It allows them to 'hash' the image and prevent it from being posted. Take It Down (ncmec.org)

For more information about our fight against CSAM, please email us at compliance@PlayHouse.fans.