How do I offer a discount to new subscribers?
Promotional campaigns have been replaced by subscription offers. An offer goes on one of your subscription plans and gives new subscribers either a free trial or an introductory price.
Add an offer
- Open Manage Subscription Plans.
- On the plan you want, select Add offer.
- Choose Free trial or Introductory price:
- Free trial: pick 7, 14 or 30 days.
- Introductory price: choose % off or Fixed price ($), enter the amount, and choose how long it lasts (1, 2, 3, 6 or 12 periods). The introductory price must be at least $1 and lower than your regular price.
- To include fans who subscribed to you before, tick Also offer to fans who subscribed before. Otherwise it's for new subscribers only.
- Select Save offer.
Share it
Select Copy link to share a link that opens your profile with the offer.
Things to know
- Fans see the renewal date and the price they'll pay afterwards before they confirm. Fans on a free trial get a reminder email when 3 days or fewer of the trial remain.
- Each fan and each card can use an offer once.
- To change an offer, select Change. To stop it, select End.
Last reviewed 7 October 2026